Richard Kirby, Chief Strategy Officer

Philosophy 101 according to Richard: Inspirational + Analytical = Inevitable

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Richard believes that everyone is underutilized and that they can be inspired to believe more in themselves and their abilities to achieve more. When combined with thoughtful analysis of every critical DECISION, they can uncover and make more beneficial strategic choices that make their success inevitable. “Whether you think you can, or you think you can’t you’re right.”

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The Making of a Chief Strategy Officer

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Richard began his journey in Electrical Engineering while playing drums in a rock cover band on weekends during high school and college. Those early experiences taught him the value of teamwork and the principle that “perfect practice makes perfect.”

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After achieving membership in two national engineering honor societies, Richard became a licensed professional engineer. He spent the early part of his career at a Fortune 100 company, holding management roles in engineering, human resources, and marketing. During that time, he developed a deep appreciation for the importance of training and development, financial discipline, process improvement, and systems — as well as a firsthand understanding of the pitfalls of bureaucracy and siloed communications.

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He later transitioned to sales management roles at a pre-IPO VC funded startup and several other firms with annual revenues ranging from $30 million to $2 billion. He sold the first-of-its-kind technology system of a foreign manufacturer for their US startup. These experiences reinforced his belief in the power of cross-functional teamwork and highlighted the critical role of marketing, sales, and careful expense management.

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Along the way, he took it as a challenge to test for Mensa and became a member, which helped him realize others will underestimate your abilities and their underestimation will only limit your vast opportunities for success if you let it.

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In 2002, Richard left the corporate world to launch his coaching practice — initially focused on coaching corporate executives. Through this work with CEOs, CFOs, etc. he developed expertise that included personal marketing, compensation negotiations, and recruiting strategies. He later expanded his coaching practice to launch a new Vistage™ Small Business peer/mastermind group made up of business owners. Through his business owner coaching over the last 10+ years he came to understand the common challenges business owners face — and how to help them overcome their challenges more quickly and effectively than doing it on their own.

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As a fractional Chief Strategy Officer, Richard helps owners focuses first on accelerating revenue, improving profitability, and regaining control of their time. His approach starts by refocusing clients to work more strategically on their businesses — not just tactically in them — and making better strategic decisions, creating actionable plans, and staying accountable for delivering measurable results through structured methodologies.

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Richard also believes that no business can thrive without capable, engaged employees. While working with owners, he helps them become better leaders — more effective at motivating, mentoring, and communicating. In this regard, his goal is to help create workplaces where employees enjoy their roles, fit into the culture, and become more productive — not by working longer hours, but by working smarter. In doing so, owners create teams that are both high-performing and genuinely cared for.

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Also, he helps owners recognize when they need other specialized fractional outside resources, such as attorneys, CPA’s, HR consultants, recruiters, wealth managers, exit planners, etc. This ensures that owners make informed decisions that avoid costly mistakes and drain their time.

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